Viver Bem

To launch the Viver Bem brand by designing a cohesive brand identity and a fully integrated website with salon booking capabilities. The primary goal was to establish a calming, relaxing visual experience with a curated color palette that the founder, Leidy, could seamlessly transition into the physical salon’s interior design.

A comprehensive brand identity and a seamless digital experience that perfectly capture Viver Bem’s tranquil ethos. Using an organic palette of earthy greens, creams, and warm browns, the visual identity establishes a soothing atmosphere that Leidy has successfully brought to life in her physical salon decor. The custom logo captures a sense of fluid transformation, embodying the salon’s core mission. On the digital side, the final website is highly intuitive, empowering both new and existing clients to seamlessly manage bookings and access services, resulting in a faster, more convenient user experience.